Introduction

Welcome to TecknaShop, the most feature rich, flexible and cost effective way to build an on-line store.

TecknaShop is a unique e-commerce web site construction tool. Designed for business people with little or no technical skills, it constructs even the most complex stores quickly and easily. It has built in integration to WorldPay’s secure multi-currency pricing and payment gateway, as well as many other features required by businesses who wish to trade via the Internet, such as stock control, order processing, tax, shipping, discounting, key event emailing and reporting. It enables you to offer many thousands of products in a store and has the facilities for you to change the look and feel of your store to suit your individual or corporate needs.

Store building and administration can be done on-line using a standard Internet or Intranet connection and a web browser. No other software needs to be installed on your workstation unless you wish to use the Off-line Inventory Builder tool.

TecknaShop is also 'international', which means that you can use the build facilities in different languages, and your shoppers can shop in their own currency (providing you have subscribed to them via WorldPay) secure in the knowledge that they will only have the price displayed deducted from their debit or credit card, with no hidden conversion charges. Tax and shipping has also been designed with cross border trading in mind.

This guide will take you through all the stages required to construct a TecknaShop store, so before you continue, finish reading this introductory chapter as the information contained here will introduce you to some important considerations concerning trading on-line, and as such will have a bearing on the text you enter, the choices you make and the way that you build your store.

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